WE MADE SURE SUBWAY WAS IN HAPPY GILMORE 2

And then we partnered witH Netflix to make sure everyone knew it was a really big deal

CLIENT: SUBWAY

Role: Associate Creative Director
Agency: Dentsu Creative

Subway was a huge part of the original Happy Gilmore movie

WHEN we found out there was gonna be a happy gilmore 2 and subway was not involveD, we knew we had to fix that

SO WE TEAMED UP WITH DENTSU’S ENTERTAINMENT TEAM and set out to make sure subway was an integral part of the sequel

AND IT WORKED

so of course we had to make the Happy gilmore meal at subway with four collectible cups

Then we partnered with netflix and the Happy gilmore 2 team and WROTE a commercial starring Happy’s ARCH NEMESIS Shooter McGavin & Famous golfer Bryson DeChambeau

Role: Co-writer (with CDs & a Happy Madison writer)

And we also shot a ton of content for social

Role: Co-writer & Director

AND we even went live on iG with a crazy shooter rant

and then we obviously needed to sell some merch

we even launched a giveaway with over $1 million in prizes

And that’s what i call a successful partnership