BARK CO | BARK EATS (NOw bark food)
BARK is a company most known for their direct to consumer monthly toy delivery, BarkBox. When I started at BARK, they had just launched a new dog food brand called BARK Eats. Our team’s job was to build brand awareness and tap into BARK’s existing customer base to get them excited to sign up for BARK Eats, a customizable line of dog food. We built a website, made Facebook Ads, sent out emails and mailers, customized the packaging, and even created a cool custom box that customers would receive.
Role: Lead Copywriter